IMEX Group is pleased to invite you to join this conversation and Q&A featuring Nicola Kastner, VP, Global Head of Event Marketing Strategy for SAP and Carina Bauer, CEO of the IMEX Group.

Nicola’s role focuses on optimising SAP’s experiential marketing strategies to capture new audiences, drive accelerated business performance, and customer value. As CEO of the IMEX Group, Carina is responsible for the successful delivery of IMEX in Frankfurt, IMEX America and IMEX’s digital activations.

Together they will dive into three big questions that are front of mind for all event planners right now. And, as we all embark on the road to a purposeful recovery, they’ll ask if there’s such a thing as a next normal?

This conversation will be 20 minutes long followed by 20 mins for audience questions.